Pigeon breaks ground at landmark Cheshunt project

Development has commenced at Pigeon’s MAX50 scheme in Cheshunt, with a pre-let secured for the 50,000 sq ft industrial warehouse and office space situated close to the M25 at Waltham Cross.

A ground breaking ceremony held yesterday (6 March 2025) saw Lewis Cocking MP, Council Leader Mark Mills-Bishop and other senior local leaders formally launch the construction phase.

Cheshunt MAX50 is adjacent to Google’s first UK data centre, on Theobalds Business Park, a new Council-owned business park in Cheshunt. It is being constructed to high sustainable standards, targeting BREEAM Very Good and EPC A – Net Zero Ready for the future occupier.

Following significant interest through early marketing, the site is pre-let to Stephen James Group, a well-established and authorised BMW and MINI automotive retailer headquartered in nearby Enfield. MAX50 will deliver a brand new purpose-built facility for Stephen James to continue their commitment to contributing to local employment and skill development.
Cambridge-based contractor, Barnack Estates, has been appointed as main contractor for the works.

Hugh French, Development Director at Pigeon, commented: “It is a testament to the significance of the development that senior local leaders have joined us to break ground down at Cheshunt MAX50.

“This is such an important site for local and regional economic growth and we are looking forward to delivering it with our team”

Social impact specialists Meeting Place worked with Pigeon to establish that the development will generate over £4.0m in social impact, predominantly through the provision of local jobs and environmental commitments.

Pigeon is the largest land promoter in the East of England, currently promoting over 21,000 homes and 8,500,000 sq ft of commercial space for development. Its in-house investment team also owns and manages over £100m of income-generating commercial assets including the 165-acre Twinwoods Business Park north of Bedford and Broadland Gate, a 48-acre business park on the outskirts of Norwich.

Pigeon acquired the Cheshunt MAX50 development site from STX in 2022.

Hugh continues: “Beyond Cheshunt and amongst other projects, we are also in the process of unlocking development at Junction 56, a brand new pre-let 230,000 sq ft industrial and logistics park on the edge of Ipswich at the A14, within easy reach of Felixstowe Port.”

Peter Williams, Chief Financial Officer at Hedin UK on behalf of Stephen James, said: “”Breaking ground on our new aftersales facility marks the beginning of an exciting chapter for us. This state-of-the-art centre will elevate our service capabilities, ensuring we meet and exceed our customers’ expectations. The future is bright, and we can’t wait to see what we achieve together!”

Cllr Mark Mills-Bishop was pleased to commence the development and remarked: “I am delighted to welcome this development to the Borough. This, along with the Google data centre under construction and the Theobalds Enterprise Centre for start-up and small to medium enterprises, is another important element in cementing Theobalds Business Park as a key part of the economic growth corridor being created along the southern A10 in Broxbourne.”

For further information contact Hugh French – h.french@pigeon.co.uk